Digital Bootcamp has been rebooted! It’s now a five-day intensive training in digital advocacy and campaigning designed to give new (but not novice) practitioners a skill-set turbo boost.

Participants are likely to be communications staff, digital marketers and campaigners moving into digital campaigning, or campaigners who have started in digital advocacy roles in recent years.

At Bootcamp we’ll learn together through expert seminars, hands-on workshops and a super-fun competitive digital campaign simulation, where you’ll work in small teams. We’ll cover:

  • Winning campaign strategy;
  • Campaign mini-site development, including introductory html and css;
  • Approaches for list growth, segmentation and management;
  • Data-based decision-making, experiment design, statistics and more;
  • Effective email campaigning including storytelling for email;
  • Fundraising tips, tricks and strategies; and
  • Social Media content, campaigning, and community management


Bootcamp is run by Rebecca Wilson, Australian Progress’ Deputy Director. Rebecca was most recently Chief of Staff at GetUp and formerlyGlobal Development Director at, responsible for supporting 20+ campaigning teams around the world. Expert presenters from across Australia and around the world will join Bec, including global experts.

The program will be intensive and practical, with bootcampers competing in teams in a campaign simulation to apply the skills they are learning.

Check out this adorable photo of 2016 Bootcampers Graduating!

How much does it cost?

Pricing for Bootcamp is determined by the staffing budget of your organisation ranging from $2,350 for for-profit companies and between $1,925 for large non-profit organisations to $975 for very small non-profit organisations and individuals. Bootcamp is fully catered but is not residential. We are happy to help participants find nearby accommodation.

How do I apply?

To secure your place, purchase a ticket using eventbrite below. Before you complete the ticket purchase you will be asked several questions about your experience in Digital Campaigning.

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